Feed your mind. Protect your body
Grow your academy
“Your academy’s potential is limitless when you combine passion with the right strategies. Let me help you turn your vision into reality.”
– RICHARD HAYE
Grow Your Academy
Unlock Your School’s Potential
Ready to Take Your Academy to the Next Level?
Growing a martial arts academy is no small feat. I know this firsthand, having built Kristiansand Kampsport Senter from a small club with 20 members into one of Norway’s largest and most respected martial arts schools. Along the way, I’ve learned the strategies, challenges, and opportunities that come with scaling a martial arts business. Now, I’m passionate about helping other academy owners do the same.
Why Work With Me?
With over 40 years of martial arts experience and 20 years as a full-time professional instructor, I’ve dedicated my life to building thriving martial arts communities. I’ve faced the challenges of running and growing a school—from managing multiple programs to balancing finances, marketing, and student retention. Whether you’re starting small or looking to expand, I’ll share the insights, tools, and strategies that have made KKS a success.
What I Offer:
- Tailored Guidance: Every academy is unique. I’ll work with you to identify your school’s strengths, challenges, and opportunities for growth.
- Seminars That Build Connection: Hosting a seminar with me isn’t just about techniques—it’s about creating an unforgettable experience that strengthens your academy’s culture.
- Proven Systems: From curriculum design to marketing strategies, I’ll provide the frameworks that have helped me grow KKS into a 600+ member academy.
Let’s Build Your Success
I believe that every academy owner has the potential to grow their school into something extraordinary. Whether you’re looking to increase student retention, diversify your programs, or build a stronger sense of community, I’m here to help.
Host a Seminar, Unlock Your Academy’s Potential
Every seminar I teach is an opportunity for your academy to grow. When you invite me to your school, I’ll not only teach your students but also share insights and strategies with you on how to take your academy to the next level. Together, we’ll create a plan tailored to your goals, ensuring that the impact of my visit lasts far beyond the seminar itself.
Building a Thriving Academy: The Hard Truth
There’s no magic quick fix formula for creating a thriving, pulsating academy full of happy students and glowing reviews. It takes work—consistent, honest, and often uncomfortable work. If you want to see real growth, you have to start with the foundation. Is your school clean—always—or does it carry the smell of neglect? Are the walls patched and painted, or do they reflect years of wear and tear? Do students and parents feel welcomed the moment they step inside, or are they greeted with chaos and clutter? Small details matter. Do you have a shoe rack, a tidy reception area, and clear communication about schedules and expectations?
Look within
Success starts with an honest assessment. Are you willing to admit that there might be a better way? Because if you keep doing what you’ve always done, you’ll keep getting the same results you’ve always gotten. Growth demands openness—to change, to feedback, and to new ideas. You have to be willing to look at what isn’t working and make a plan to fix it, even if it means stepping outside your comfort zone.
As Bruce Lee said, “Knowing is not enough, you must apply. Willing is not enough, you must do.” Your willingness to take action—to make your academy not just a place to train, but a place people are proud to call home—will determine your success. Clean mats, cohesive branding, a welcoming environment, and a clear vision all send a message: you care about your students, their experience, and the community you’re building.
MONEY
But let’s talk about passion—because if you’re in this for the money and see every person as a paycheck, I recommend finding another way to get rich. The work and the monetary reward simply don’t align. For me, being rich isn’t about money—it’s about doing and sharing what I love. It’s about having the time to spend with my family and the joy of helping people grow. Watching them change, guiding them to a better, more fulfilling life, and seeing them leave stronger and more confident—this is what drives me.
I want everyone who steps into my academies to leave better for having spent time with me or my team, whether they train with us for a few weeks or a lifetime. This is my motivation. What is yours?
If your passion is strong and your commitment unshakable, then the path is clear. Together, let’s build something extraordinary.
Let’s Work Together
Your success is my mission. If you’re ready to grow your academy and create a lasting impact on your students and community, reach out today. Let’s turn your vision into reality.
Feed your mind Protect your body
TAKE IT TO THE
NEXT LEVEL.
Contact me to discuss bringing practical, impactful martial arts instruction to your school or event. Let’s customize a seminar experience that fits your needs.
